Public relations is vivid individuality expressed within core values, and the science and art of communications practice;

Public relations is a perfect combination of the capacity to think and to act, and to work wisely and worthy of respect;

Public relations is like the soft and silent fall of essential rain, and retreat into quiet as our clients enjoy the accolade.

– How we understood public relations as we established BPR in 2001

Bright Public Relations was established in 2001 and has offices in Beijing, Shanghai and Guangzhou. Led by a management team with an international public relations background, the company has developed steadily with the best operational scale, best staff structure and optimal resource allocation. Relying on excellent strategic planning, creativity, and execution, together with a stable and dedicated team, we mainly provide tailor-made all-round communication services for corporate customer.

  • International standards combined with local expertise
  • Strong storytelling through content and digital communications
  • A boutique agency, low-key and pragmatic, delivering high quality
  • Strategic consulting paired with outstanding execution
Our Values
  • Integrity
    Honesty and ethics are our professional foundation                            
  • Creativity
    New ideas and innovative methodologies are our drivers
  • Respect
    Mutual respect and equal treatment are our cultural DNA                            
  • Partnership
    Seamless collaboration and teamwork are our heart and soul